Everyday Clean Blonde Damage Rewind Purple Toning Shampoo & Conditioner

4.6 5 0 224 224 <i>Tired of yellow tones but scared of over-toning?</i><br>This <b>dual force toning and repairing shampoo and conditioner duo</b> gently erases brassiness with carefully balanced toning violet micro-pigment levels that are suitable for every blonde, everyday!<br><ul><li>Gradually removes yellow tones and damage from blonde hair.</li><li>Designed for everyday use to maintain salon-fresh colour.</li><li>90% stronger hair with OPTI-PLEX technology*: rewind damage thanks to OPTI-PLEX technology that penetrates deep into the hair core to reconstruct bonds after chemical, styling and environmental damage.<br><i>*Tested by breakage</i></li></ul>
Everyday Clean Blonde Damage Rewind Purple Toning Shampoo & Conditioner
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Reviews

14/10/2021
one of my favourite products
An absolute must have for blondes - visible results after one use. Be aware that over use can lead to staining and purple tones in the hair. Only needs to stay on the hair for 5 minutes and no more to avoid excessive toning and staining. I love my hair to look more ashy in the winter so will use it to my advantage :)
04/07/2021
Excellent
I have different tones of grey with a lot of dark brown at the back. My hairdresser recommended this product. It gave my grey/ silver hair a lovely soft tone that seemed to match it all together. Both products thick and creamy and lasts a long time. Well recommended. 5*
02/07/2021
Haircare magic
I've been using this shampoo for a while now I had very badly damaged hair and I'm definitely seeing a difference my hair is coming back thicker. I've got healthy shiny hair again and my hair smells lovely.
25/06/2021
I wash with all time
I love used it on my hair all time wash on my hair
23/06/2021
Does what it says on the bottle!
Was rather hesitant to try this product due to some negative reviews online which mentioned hair loss and hair damage after use. I, however, can't fault these products. I recently dyed my hair for the first time in a decade and over the next fortnight, the beautiful blonde began to turn yellow. My hair stylist suggested a toner, specifically this one (as it's sold in her shop). Absolutely worked wonders and didn't cause any damage. Very impressed!
21/06/2021
Love it never use anything else
I’ve been using fudge hair products for years. I love the shampoo and conditioner, they definitely take away the yellow of blonde hair and If you leave the conditioner on for approximately 15 minutes before rinsing to even better. I first discovered fudge hair products when I worked in the hair salon
21/06/2021
Great quality product
I’ve been using anti brass/yellow shampoo since I was 15, I’m now 33 so as you can imagine I’ve tried many different ones. Personally, I would put this as one of the better “daily” purple shampoos. It is nice and gentle and doesn’t dry out hair like most others do. I found I noticed a difference in the tone of my hair after 3 washes-washing my hair every other day. However I didn’t notice the condition of my hair improving as it promised. Then again, it didn’t worsen the condition of my hair either. That was my reason for 4 stars instead of 5. I usually prefer a violet shampoo treatment for a quicker and more intense change of tone. And use a nourishing daily shampoo that provides a softer, smoother finish for my hair. All in all a fairly good purple shampoo suitable for daily use.
20/06/2021
Nice product
I quite liked this product and the long lasting results it provided. Very good colour
19/06/2021
Hair more vibrant
I just tried this and i like to use a product a few times before i review so after wash 5 i will say that my hair is looking a lot brighter its softer and more managable. This shampoo smells lovely and applies really well. My hair is easier to blowdry and looks a lot less damaged. Most importantly i find it works it does what it says on the tub. would i buy this again yes i would do i reccomend this yes i do
19/06/2021
Excellent product
Excellent product for my hair I have no problem with styling my hair and are brighter and good price :)
18/06/2021
Hair treatments
Love this great smell leaves hair shine great value for money
17/06/2021
Fudge hair treatment
Excellent really works, takes brassiness out
17/06/2021
Amazing
Omg couldn't believe this after just one wssh, took the yellow away and kept it nice and blonde
16/06/2021
Best I've tried!
Leaves hair perfectly smooth and gets rid off all yellow tones!
16/06/2021
My go to hair rescue
Absolutely brilliant dose exactly what it says

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