Enjoy benefits of nature while you look after your smile with Colgate Elixir Cool Detox Toothpaste. This fluoride toothpaste is Colgate’s first toothpaste with a blend of natural extracts including charcoal and coconut. And with FreshFX technology you’ll experience a fresh cooling sensation for 10X longer than brushing with regular toothpaste. This charcoal toothpaste gently scrubs away impurities, leaving you with a beautifully healthy smile.