Colgate Optic White Purple Teeth Whitening Serum

4 5 0 50 50 <p>Colgate’s brand new clinically tested teeth whitening booster* serum for whiter and brighter teeth in just 2 minutes!</p><p><br></p><p><strong>KEY FEATURES & BENEFITS:</strong></p><ul><li>Neutralises yellow tones after 1 brush*</li><li>A 3-step whitening Boost. Pump, Purple, Smile</li><li>Non-invasive & enamel safe for daily use.</li><li>Refreshing mint & yuzu flavour.</li><li>Clinically tested to provide whiter teeth.</li></ul><p><br></p><p>*effect is temporary</p>
Colgate Optic White Purple Teeth Whitening Serum

Reviews

15/02/2025
Easy & Effective
As far as at-home teeth whitening goes, this product is one of the least obtrusive options out there! I used it for two minutes before my regular brushing routine, morning and night, and noticed visible improvements after just two weeks. So much better than sitting with whitening strips or lights on. My teeth weren’t terrible before, but I had noticed more yellowing in photos and some staining - particularly on my canines. Now, they’re looking much brighter and glossier, and the staining has reduced considerably. I’m getting married later this year and had considered professional whitening, but after seeing these results, I’ll be sticking with this in the lead-up instead. One thing to note: the purple serum can temporarily stain your lips, skin, and teeth (which is why I used it before brushing). It’s nothing major, but it can leave a light tinge, so I wouldn’t recommend using it right before heading out or after doing your makeup. I’d definitely recommend giving it a go!
  • Home Tested with free product
14/02/2025
Not a big difference
Was really looking forward to this trial. The deep purple colour was a bit daunting at first. The yuzu minty flavour has a really pleasant taste. Didn't notice a big change after using this for 2 weeks. The polished feeling straight after brushing was great. Took a few swashes to get the purply/blue colour out of my mouth.
  • Home Tested with free product
14/02/2025
Purple Teeth Whitening Serum
Noticed a slight change to colour, however adding another 2 minutes to normal brush twice daily for 14 days was hard for a busy working mum. Would be great if this product was all I needed to use.
  • Home Tested with free product
14/02/2025
So good!
It tastes great, is easy to use and so convenient. And it works! I noticed a difference in the colour of my teeth after just a few uses
  • Home Tested with free product
14/02/2025
Bright and white
I was pleasantly surprised with how well this product worked. The texture, flavour and overall product look are great and I couldn't fault it
  • Home Tested with free product
13/02/2025
Great product
Easy to use, nice taste to it, whitened my teeth well and attractive and modern packaging
  • Home Tested with free product
10/02/2025
Quick and easy shiny teeth
Such a quick and easy way to keep teeth bright and white without much extra fuss. It’s just another step to add into the tooth brushing routine and it’s great to not worry about extra time or things to manage.
  • Home Tested with free product
10/02/2025
Very good
Really like the taste of this whitening toothpaste, and leaves my mouth feeling fresh and teeth looking whiter.
  • Home Tested with free product
09/02/2025
Not sure how well this works
I tried the product for 2 weeks as instructed, brushing for a minimum of 2 minutes, once a day, but not sure if there was any difference to the colour of my teeth. It seems like a bit of a placebo effect, or maybe the colour of the serum gives the illusion that your teeth are whitened just after brushing, by colour correcting. I will continue to use this to see if there is a difference, but not sure that I'd spend money on this one.
  • Home Tested with free product
09/02/2025
Does as advertised
Works as well as other popular purple serum I’ve used. Can notice teeth are brighter after a week’s use. I also cut my tea and coffee intake down to reduce re staining
  • Home Tested with free product
09/02/2025
Teeth whitening at home.
The Colgate Optic White Purple tastes great and leaves my mouth feeling fresh and clean. The whitening properties helped to keep some Stains at bay particularly coffee. Great for daily use to help brighten your smile
  • Home Tested with free product
09/02/2025
Easy non-invasive whitening serum
The serum provided a subtle whitening to my teeth. Many other whitening products leave your teeth feeling quite sensitive afterwards, but I didn't feel that with this serum. The taste wasn't overpowering either. While I noticed a slight difference after 2 weeks of use, I wouldn't say it was overly noticeable. It's easy to do, however I probably wouldn't purchase again if I was looking for stronger results.
  • Home Tested with free product
07/02/2025
White and Fresh
Yeah a simple solution for white teeth. It works, when you use it for the first time I have not imagined that the teeth would look more whiter than ever. my teeth always looks yellow at the root of the teeth. after using the colgaet whitening serum it I can see that the yellow coloy has reduced and teeth look good every before.
  • Home Tested with free product
07/02/2025
Noticeable difference
I’ve been using this product with my normal brushing routine and I have noticed a difference in my teeth colour. I’m excited to continue to use to it remove the years of neglect
  • Home Tested with free product
07/02/2025
Teeth whitening serum
I used the product diligently for 2 weeks, 2 times every day. The deep purple colour surprised me initially, but I got used to it. The flavour was nice, and the texture was thinner than toothpaste. I did notice a slight improvement in the whiteness of my teeth upon completion of the trial. I will continue to use the serum and see if abt more improvement is made.
  • Home Tested with free product

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