Tone It Down! Blonde Shampoo

4.6 5 0 188 188 Meet your go-to purple conditioner. Tone It Down! Shampoo and Conditioner deliver radiant, cool-toned blonde hair that's bright, shiny, and soft. The ultra-violet hue neutralizes yellow brassy tones, for salon-fresh blonde, every time. Both are also nutrient-rich, sulfate-free and moisturizing. Time to kick some serious brass! Benefits: 1. Tones 2. Brightens 3. Softens
Tone It Down! Blonde Shampoo
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Reviews

26/03/2024
Amazing Clean Purple Shampoo
Being a blonde and the upkeep of maintaining your perfect color is a lot of work. Also, finding the right products are extremely difficult. Purple shampoos are notoriously known for being extremely drying and let’s not forget it can leave you with a purple hue in your hair if you’re not careful. The Eva NYC Tone it Down Shampoo and furthermore whole line will not leave you with any of those results. This extremely clean line is super moisturizing/hydrating, has amazing ingredients, and no need to worry about your hair having a purple hue. This shampoo and line is something i highly recommend integrating into your haircare regimen if you’re a blonde.
01/08/2023
Tone Down!
I recently tried this on my hair. I have let it go all natural which is gray/white. I have to say this Tone Down! Blonde Shampoo works great on my hair. I like that it doesn't have any harsh chemicals in it to mess with my scalp. My gray/white hair has never looked so good. It is easy to use and it lathers well. It also has a good sent to it. I would recommend this Tone Down! Blonde Shampoo for anyone with Blonde or Gray hair.
24/02/2023
Love it!
I recently tried this purple shampoo for blonde hair and I have to say, it's a game changer! As someone who has struggled with brassy tones and yellowing in my blonde hair, I've tried many different products and this one stands out above the rest. The texture of the shampoo is rich and luxurious, making it a pleasure to use. But more importantly, it actually works wonders on my hair. After just one use, I noticed a significant reduction in brassiness and a brighter, more vibrant blonde tone.
07/02/2023
Amazing
This shampoo was amazing at toning my blonde hair. It was not as drying as other purple shampoos I've tried, and it smells amazing.
12/12/2022
Really like this!
I was pretty amazed by this shampoo. I recently went blonde and am learning about which products to use and how to tone and keep your bright blonde hair bright and blonde. This shampoo totally helps vamp and vibe up your bone just right while also cleaning it and leaving it soft. I love it. Worth every penny. The bottle it's in is recyclable too!
11/11/2022
Nice tone
I was impressed by this shampoo. I loved the intense purple shampoo for toning my hair. I left it in for a while and then followed up with the conditioner to match. Smelled good and left hair feeling soft
23/09/2022
Must have for blondes.
I have very dark hair but I bleach it often trying to maintain a platinum blonde color. I struggle with orange/brassiness esp. having well water which makes it even harder to maintain. Purple shampoo/conditioner is a must for me. I tried this shampoo along with the conditioner and leave in cream and it helped take away brassiness/maintain the platinum color I want. It didn't add any weight or leave any residue which is great. I love that it is natural and very healthy to use and it smells lovely too.
02/09/2022
Stripped my hair
My daughter gets the brunette version and loved it. I tried the blonde one and it stripped my hair so bad! I felt like I used old school hair straightener treatment on it! It was so stringy and broke easy! It took me 3 weeks for it to get back to normal!
01/09/2022
Very hydrating
I Recently received this from a different company for my honest opinion, and I was actually surprised with how well it worked. It was very hydrating and it did help with my brassiness in my blonde hair and it made it also more brighter but I will tell you the color purple pigment that's in the bottle is severe because they're for a few minutes it does color your hands purple.
30/08/2022
Purple hampoo
I tried sample of this shampoo, conditioner & leave in treatment. Well I can not get enough info from using product 1 time, but I dont think its anything special. I thought that at least my hair will get softer but I guessed wrong.
27/08/2022
Love it!!!
I absolutely love this shampoo! I’ve tried another brand and even the store brand of this type shampoo for my blonde highlights. This one by far smells the best! While I was surprised how dark a purple it is, as long as you don’t keep it in too long, it definitely does the trick to keep brassiness at bay.
27/07/2022
Eva NYC tone down shampoo
Love this brand!worked really well to help tone my hair after bleaching it.doesnt have parabens, sulfates or any unneeded nasties in it.i love that it's cruelty free and smells amazing!
07/07/2022
Tone it down blonde shampoo
i use this once a week, it helps lighten my blonde and looks more platinum. its affordable and you can purchase it on amazon
22/05/2022
LOvE
I bought this this product for the first time a few weeks, after going blonde from brown. My hair turned out blonde with a tiny yellow and orange. But after using this I seen this brassy look going away after 2 uses. I’m very impressed and recommend using if you are maintaining a blonde look
16/04/2022
#1 Purple Shampoo
This product has been my #1 go to purple shampoo for about 4 years now. My hair is platinum so it’s very important friar I use the best in order to keep my color looking fresh.

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